Elevate – Lexus Release 360 Degree Virtual Reality Cycling Short Film

Posted August 25, 2015 by Jamie O'Dwyer in News

Elevate is a short 360o virtual reality short film from car manufacturer Lexus.

The short features professional cyclist Christian Vande Velde as he rides along some beautifully scenic roads while giving some insight into the mindset of a professional cyclist.

Team One, an advertising agency, and UNIT9, a production company developed the techniques that made filming this short possible.

You can either enjoy this video as a 360o video on desktop or mobile, or through Google Cardboard.



VR Cover

About the Author

Jamie O'Dwyer

Jamie is currently a student of Waterford Institute of Technology where he studies Multimedia Applications Development. He's always been a huge gamer ever since he owned his first console, the Sega Megadrive

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